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Model Ashley Graham made waves as part of Lane Bryant's viral #ImNoAngel campaign, but this whole time, she's had her own lingerie collection with Canadian plus-size retailer Addition Elle. Now WWD reports that Graham and Addition Elle are capitalizing on Graham's popularity and will bring the Ashley Graham collection to the US.
The line will debut this August online at Nordstrom and at Nordstrom locations in Wauwatosa, Wisconsin and Minneapolis in October. The "Modern Boudoir" collection is inspired by Fifty Shades of Grey and will include four bras priced at $65 to $70, matching underwear retailing for $30, and a $90 kimono. The plan is to then increase US distribution for the Spring 2016 collection and to launch basic Ashley Graham bras and underwear in the spring as well.
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